MYSURU WARRIORS UNVEILS THEIR JERSEY FOR KPL 2015
~ Launches Jersey through a spectacular hologram show ~
Mysore, August 27, 2015: NR Group, the makers of Cycle Pure Agarbathies and franchisee of Mysuru Warriors formally presented the team jersey for the upcoming KPL tournament. The jersey was unveiled using a spectacular hologram show. Mysuru Warriors is the only cricketing team to have presented their jersey using 3D holographic projection techniques which depicted the logos getting etched into unveiling. All the sponsors and partners of Mysuru Warriors were present at the glittering show. The Cricket team made a spectacular appearance. Mr. Pavan Ranga Managing Partner NR group and co-owner of Mysuru Warriors, delivered the key note address, and spoke about last year’s achievements of the team.
Speaking on the occasion Mr. Arjun Ranga, Co-owner of Mysuru Warriors and Managing Director, Cycle Pure Agarbathies said, “At NR, be it our products or initiatives we have always strived to be innovative. The hologram presentation is a reflection of this philosophy.”
Team captain Manish Pandey was felicitated by Shri R. Guru Chairman NR group and Brijesh Patel Hon. Secretary of the Karnataka State Cricket Association (KSCA). Manish, in his speech, thanked Mysuru Warriors for their support last year and promised on behalf of the team that they will leave no stone unturned to retain the KPL trophy and make Mysuru proud again.”
Expressing his happiness in being associated with Mysuru Warriors, Mr. Srikanth, MD Indus Steel one of the main sponsors, said, “Mysuru Warriors is much more than a KPL team, it is an institution that works towards nurturing cricketing talent from the mofussil areas and we are extremely proud to be associated with them”
Designed by TYKA sports, the jersey is the brand’s signature colours yellow. One of the unique aspect of the jersey was it is sweat free making it ideal for the climatic conditions in this part of the country.
Modelled on the lines of IPL, the 20-20 tournament is organized by the Karnataka State Cricket Association (KSCA) and will witness competition between 8 teams. Started in 2009, the Karnataka Premier League is now in its fourth season. It will commence on 3rd September, 2015. The first phase of the tournament will be hosted at Hubli followed by Mysuru. The finals will be held in Mysuru on 20th September, 2015
An ardent believer of sustainable and holistic growth, NR Group has initiated many a causes for the betterment of the society have associated themselves with Kalisu and Deutsche Cleft Lip Foundation. Over the years, Cycle Pure Agarbathies has become one of the leading brands to be associated with cricket in India. They have participated in exciting cricket properties like Red Alert, Third Umpire branding and Milestone branding. Apart from being major sponsors at various cricketing tournaments across the world every year, Cycle Pure Agarbathies had launched the widely popular and successful ‘Pray for India’ campaign covering more than 100 cities during the ICC World Cup in 2011 and 2015. Cycle Pure is a votary of inclusive growth, and believes that a lot of cricketing talent lies in the smaller towns of India, waiting to be discovered and nurtured. When KPL was announced, it was felt that a strong association with the tournament will be a rallying point in encouraging and nurturing cricketing talent in the hinterlands of Karnataka, and giving them an opportunity for profession exposure. Cycle Pure dreams that within a few years at least few players selected through the talent hunts and nurtured by Mysuru warriors will make it to the national team. Cycle pure Agarbathies has a true passion for cricket, and aspires to work for the overall development of the game and its players.
About NR Group
The Mysore-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved in to a successfully run business conglomerate with established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances and floral extracts (NESSO). The Group is also very committed to its social responsibilities and fulfils them through its charity arm ‘The NR Foundation’. The NR Group today is managed by the third generation of the Ranga family. For more information on the Group, please visit http://www.nrgroup.co.in/
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