Cycle Pure Agarbathies Organizes Kaizen Workshop at Mandya


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Mandya, March 12, 2016: Cycle Pure Agarbathies, world’s largest incense stick manufacturer in association with TEQIP today organized a one day workshop on the Kaizen quality concepts at Mandya.  Held at PES College of Engineering, Mandya, the event elaborated on the implementation and implications of Kaizen quality concepts in agarbathies industry. The workshop witnessed active participation from the packaging community and students of PES College of Engineering.


Elaborating on the event, xxx, Cycle Pure Agarbathies said “we are living in a complex and competitive world requiring us to adopt practices that are process driven and has long term vision. Kaizen is one such practice that is recognized worldwide. It fosters the practice of continuous improvement.”


The workshop provided guidance on how if implemented Kaizen can eliminate wastages of all kinds ( time,  raw material etc) and improve the overall quality, productivity, delivery, safety & there by reduction in manufacturing costs.


An ardent practitioner of quality, Cycle Pure Agarbathies has been actively practicing kaizen concepts. They have won many an awards for their innovations and adherence to quality. The employees at NRR have actively represented the organization at Regional, State and National forums, presented case studies and have won awards. Be it Product or Process; NRR has always emphasized on the Quality aspect.

About NR Group

The Mysuru-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling agarbathy brand in the world. From a home-grown enterprise, NR Group has evolved in to a successfully run business conglomerate with established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances and floral extracts (NESSO). The Group is also very committed to its social responsibilities and fulfils them through its charity arm ‘The NR Foundation’. The NR Group today is managed by the third generation of the Ranga family. For more information on the Group, please visit


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